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Cocktail Bar: Atelier V

Brand Story & what we do

Story of Vedant & our association- Atelier V started as a bar with a vision to be in the top 30 bars of the world. Vedant Newatia, the founder of Atelier V is culinary enthusiast who has travelled the entire world to study and experience the culinary culture of the world, from that experience he came back to indore and started Atelier V. from the very start HoC has been in partnership with Atelier V to make this vision a reality.

Designed to Feel, Not Just Seen

The grid reflects Atelier V’s understated, design-forward identity, where every frame feels intentional, immersive, and quietly bold. It captures the mood of the bar through detail, texture, and storytelling, creating a visual experience that lingers beyond the visit.

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Bar Takeovers

Atelier V has been doing international bar take overs for a while now, it started with Stir bar from Vietnam and from then we have done 4 international bar takeovers and we have made sure we build up the hype in Indore and bring in people to taste the international flavors

Results & Impact

TOP 100

Asia’s Best Bars Nomination

1st

In Central India for Bar Takeovers

Global

Collaborations with Top Bars

Elite

Targeting the Top 1% Audience

Success for Atelier V was never measured in numbers, but in exclusivity, experience, and cultural impact.

Collaterals & Design

Passport Menu

Designed to reflect a global journey through cocktails.

Brand Assets

Menus, posters, and visual systems crafted for premium recall.

Launch Creatives

Signature cocktail menu launch campaigns with high-end visuals.

Content Creation

Appreciation

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